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Notes from the Field

Learn how fast-growing brands plan, buy, and measure media. From mid-market to enterprise, we help turn every dollar of spend into revenue.

Increasing AI Visibility: How Technology & B2B Companies Are Unlocking New Revenue

Enterprise buyers ask AI first. Boost AI visibility with structured docs, live APIs, buyer-language FAQs—and prove impact by tying mentions and citations to pipeline.

Adam Edwards & Travis Tallent
November 14, 2025
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Increasing AI Visibility: How Retail & eCommerce Brands Are Unlocking New Revenue

When shoppers ask AI what to buy, you have seconds. Increase AI visibility by keeping product data live, structuring pages for machines, mirroring real shopper language, and refreshing reviews.

Adam Edwards & Travis Tallent
November 14, 2025
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Increasing AI Visibility: How Brands Are Unlocking New Revenue

Teach AI systems who you are and why you matter, then convert that presence into demand.

Adam Edwards & Travis Tallent
November 14, 2025
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The Three Ways AI Search is Transforming SEO Forever

AI SEO is different from SEO, thanks to advancements in AI Search.
Travis Tallent
September 4, 2025
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Search, Reimagined by AI: Your Complete Guide to Navigating the New SEO Landscape

How Google's AI Overviews are reshaping search results, what it means for your traffic, and the strategic playbook you need to stay competitive in 2025 and beyond.
Robin Greer
July 29, 2025
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Navigating the New Era of AI Search

Search is no longer just about websites and rankings—it’s about visibility across platforms, formats, and algorithms. As AI reshapes how users ask questions and how engines deliver answers, SEO must evolve from a technical function into a strategic, organization-wide capability. This report lays out what today’s SEOs—and tomorrow’s digital leaders—need to know to stay ahead in a world of AI Overviews, conversational search, and platform-fragmented influence.
Travis Tallent
July 8, 2025
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SEOpinions Q2 2023 | CRO & SEO, AI Chatbots in Search, & GA4

All the latest Search insights to cut through the noise. 
Dan Gilbert
April 17, 2023
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SEOpinions Q1 2023 – E-E-A-T, AI & ChatGPT, & Algorithm Changes

SEOpinions is a quarterly newsletter by Brainlabs to cut through the cruft.
Dan Gilbert
January 31, 2023
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SEOpinions Q4 2022 – Tackling competing updates, Google’s Multisearch & more

EOpinions is a quarterly newsletter by Brainlabs to cut through the cruft, inform you of important SEO updates.
Dan Gilbert
November 15, 2022
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7 tips to sell SEO into the C-suite

how do you build up that sway with the C-suite? I’ve broken down my thoughts into 7 sections:
Dan Gilbert
October 19, 2022
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SEOpinions Q3 2022 – TikTok SEO, E-A-T, and GA4

With all the noise in the SEO industry, it can be hard to know what to prioritize.
Dan Gilbert
July 27, 2022
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SEOpinions Q2 2022 | Brainlabs’ POV on SEO

SEOpinions is a quarterly newsletter by Brainlabs to cut through the cruft, inform you of important SEO updates, and predict upcoming changes so you can prioritize your SEO roadmap accordingly.
Dan Gilbert
May 9, 2022
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