SEO built for
business outcomes.

We use proprietary technology and 110+ SEO specialists to find where your revenue actually lives, then build systems that capture it across every platform your customers use to search
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Trusted by top marketing teams
Who are our certified partners?
Platform partners
Who is this built for?

Brands losing ground in a shifting search landscape.

Your organic traffic has declined or plateaued and you’re under pressure to explain why, and what comes next.
You’re ranking well on traditional search but losing visibility in AI Overviews, ChatGPT, and other LLM platforms where your customers are increasingly starting their search.
You have SEO activity in flight but no scalable, tech-enabled way to execute it fast enough to keep pace with how quickly the search landscape is changing.
How do I unlock the next stage of growth?

Optimise for search everywhere, not just Google.

For most brands, the problem isn't a lack of SEO activity. Ranking number one on Google no longer guarantees the click. AI Overviews now appear on searches that used to send traffic directly to your site. Consumers are researching across Google, ChatGPT, Reddit, TikTok, and a dozen other platforms.

The brands winning organic growth right now are the ones optimising for search everywhere, not just the channel they've always focused on. We help you fix the foundations, close the gaps competitors are exploiting, and build visibility across every surface where your customers are searching.
What results can I expect?

Revenue growth and organic dominance.

Kingfisher's e-commerce sites were using closed facet structures, making thousands of high-value product pages invisible to Google and costing significant traffic and revenue. Brainlabs used Compass data to audit which facets should be opened to search engines and implemented a scalable optimization process across the portfolio.

Kingfisher (Screwfix / B&Q)
+£400K
in annual incremental revenue for Screwfix.
+7.5x
organic share of voice for B&Q.

Mars Petcare needed scalable SEO execution across hundreds of market and brand combinations. Brainlabs delivered a structured programme of technical fixes, content optimisation, and AI-powered execution at the scale required to move the needle across a complex global portfolio.

Mars Petcare
+186%
organic share of voice.
+30%
organic clicks versus forecast.
How we do things differently

Fix foundations, scale with technology.

We fix the foundations before we scale.

Most organic declines have a technical root cause. Our SEO audit identifies exactly where search engines are being blocked from accessing, crawling, and indexing your most important pages, and we resolve those issues before investing in content or authority. Scaling a broken foundation produces diminishing returns.

We optimise for search everywhere, not just Google.

Consumers now research across Google, AI Overviews, ChatGPT, Reddit, and video platforms. We use NeuroGen, our AI-powered optimization tool, to create fully optimized SEO elements across on-site, local, video, and AI answer engines, so your brand wins visibility wherever your customers are searching.

We scale what works using proprietary technology, not manual effort.

When we identify what drives traffic and revenue, we build the tools to scale it. Synapses identifies internal link opportunities at scale. AmplifAI automates digital PR outreach. BrainBriefs powers multi-format content creation. Technology is how we move fast enough to make a difference.
What your first 90 days look like

Audit, fix, scale.

Audit and diagnose.

We conduct a comprehensive audit across technical health, on-site content, off-site authority, and AI search, identifying exactly where your programme is underperforming and where the highest-impact opportunities are. Our proprietary Compass tool maps the full demand landscape, so we know which categories and moments are winnable before we commit resource to them.

Fix and prioritize.

We resolve the technical issues blocking your most important pages, optimize existing content for both traditional search and AI surfaces, and build a prioritised roadmap of opportunities ranked by revenue potential. Quick wins are activated immediately while longer-term structural work begins in parallel.

Scale and build authority.

NeuroGen accelerates optimization across on-site elements, metadata, and AI answer engine visibility. AmplifAI begins building off-site authority through digital PR at scale. Every activation is tracked against organic traffic, rankings, and business outcomes.
Where can I learn more?

Curated SEO resources.

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Dan Jerome

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