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The epidemic of multitasking and technology addiction: are they always bad?

Lidia Hovhan2020-08-21T10:51:55+01:00

At first glance, multitasking seems like an excellent approach to getting a lot of things done at once. However, studies have shown that human brains are not designed to handle multiple tasks at the ...

August 21, 2020By Lidia HovhanTechnologyRead more...
Google Ads Scripts Image

Introduction to Google Ads Scripts

Tamsin Mehew2020-05-06T12:40:10+01:00

Using Google Ads scripts is essential to anyone looking to automate any of the more repetitive parts of account management. Here at Brainlabs, we can’t get enough of scripts. We use them all the t...

February 18, 2020By Tamsin MehewPaid Media, Technologygoogle adsRead more...

Bidding strategies comparison just got cross-channel with this Search Ads 360 script

Caitlin Rozario2020-07-08T11:33:19+01:00

This script makes comparing bidding strategies quick and easy: and even better, it’s cross-channel!Last year, we published a script to help you compare and monitor performance of manual, automatic an...

February 4, 2020By Caitlin RozarioGoogle Marketing Platform, Technologysearch ads 360Read more...

Search Ads 360: A script for easy Google Sheets reports

Lucy Clifton2020-07-15T11:23:55+01:00

Getting reports for your campaigns in the Search Ads 360 platform is a bit of a hassle, so here's a script that makes it much easier to pull reports into Google spreadsheets. All you need to do i...

February 4, 2020By Lucy CliftonGoogle Marketing Platform, Technologysearch ads 360Read more...

How to set up your Google Cloud Console for Search Ads 360 scripts

Meg Candler2020-07-15T11:23:17+01:00

At Brainlabs we have been publishing and sharing our scripts for a long time now. Normally these have been as simple as copy and pasting some code, inputting your own spreadsheet, or other IDs, playi...

February 4, 2020By Meg CandlerTechnologysearch ads 360Read more...

Campaign Manager vs Analytics 360: What’s the difference?

Caitlin Rozario and Lucy Clifton2020-08-03T13:01:13+01:00

Okay, so you've heard of Google Analytics 360 and Campaign Manager. But what do they actually do?  As a Google Marketing Platform Sales Partner, we can help navigate these muddy waters. We sa...

February 4, 2020By Caitlin Rozario and Lucy CliftonGoogle Marketing Platform, Technologyanalytics 360, campaign managerRead more...

Search Ads 360 and Display & Video 360: the perfect integration

Nine van Strydonck2020-06-11T13:05:19+01:00

Search Ads 360 and Display & Video 360, in conjunction with Campaign Manager, allows you to achieve every digital marketer's dream: showing the right person the right ad at the right time at the ...

December 3, 2019By Nine van StrydonckGoogle Marketing Platform, Technologydisplay and video 360, search ads 360Read more...

Programmatic display: an introduction to Display and Video 360

Nine van Strydonck2020-07-08T12:10:21+01:00

According to Google, internet users spend 4% of their time on the web on search. Display ads help you reach users in the 96% of the time spent outside of search engines, across websites, mobile devic...

November 27, 2019By Nine van StrydonckGoogle Marketing Platform, Paid Media, Technologydisplay and video 360Read more...

Search Ads 360: top bidding and reporting features

Meg Candler2020-06-03T10:27:54+01:00

Search Ads 360, formerly known as DoubleClick Search, is a powerful search management platform built for advanced campaign management and reporting. It integrates Google Ads, Bing Ads, Yahoo! Japan, ...

November 18, 2019By Meg CandlerGoogle Marketing Platform, Technologysearch ads 360Read more...

The beginner’s guide to Google Marketing Platform

Nine van Strydonck2020-07-30T14:54:41+01:00

The MarTech and AdTech landscape is complex to say the least. And in a world of walled gardens and increasingly complicated data regulations, a single-stack approach is the way to go. That's where Go...

November 11, 2019By Nine van StrydonckGoogle Marketing Platform, TechnologyRead more...
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