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Search Ads 360: top bidding and reporting features

Meg Candler2020-06-03T10:27:54+01:00

Search Ads 360, formerly known as DoubleClick Search, is a powerful search management platform built for advanced campaign management and reporting. It integrates Google Ads, Bing Ads, Yahoo! Japan, ...

November 18, 2019By Meg CandlerGoogle Marketing Platform, Technologysearch ads 360Read more...

The beginner’s guide to Google Marketing Platform

Nine van Strydonck2020-07-30T14:54:41+01:00

The MarTech and AdTech landscape is complex to say the least. And in a world of walled gardens and increasingly complicated data regulations, a single-stack approach is the way to go. That's where Go...

November 11, 2019By Nine van StrydonckGoogle Marketing Platform, TechnologyRead more...

Businesses need to adapt to automation before it’s too late. Here’s how.

Daniel Gilbert2020-11-10T15:47:43+00:00

I often get asked why we took on a robot receptionist. Doesn’t that scare our human employees? Am I trying to induce the robocalypse? The main thing to remember about increased automation is that it'...

January 29, 2019By Daniel GilbertMarketing Strategy, TechnologyRead more...

The secret to SEM success: machine learning

Brainlabs and Acquisio2020-09-17T16:07:22+01:00

The need for strategy The pressure for paid search to drive growth has never been greater. Stakeholders are demanding a more strategic approach regarding how their programs are managed. Organizati...

October 17, 2017By Brainlabs and AcquisioPaid Search, TechnologyRead more...
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