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Brainlabs earns its Certified Company in Media badge in partnership with Meta

Brainlabs2024-04-18T11:18:08+01:00

We’re honoured to share that Brainlabs has earnt its “Certified Company in Media” badge in partnership with Meta. Having learned about the Certified Company program, we knew it would be the perfect avenue for growing our business. Jon Molina, Vice P...

April 11, 2024By BrainlabsNews & ViewsRead more...

AI: The Gateway to High-Performance

Brainlabs2024-08-07T16:32:54+01:00

AI is now on most brands’ agendas. It’s no longer a nice-to-have; it’s a must. The brands that adopt AI correctly and build out high-performance strategies rooted in advanced AI capabilities will ultimately stay one step ahead. We’ve created enha...

March 19, 2024By BrainlabsNews & ViewsRead more...

Brainlabs appointed as media planning and buying agency of record for Polaroid

Brainlabs2024-02-23T12:21:11+00:00

We are delighted to share the news that Polaroid has appointed Brainlabs to handle its digital media planning and buying service.  Polaroid is an iconic brand recognized worldwide for its pioneering instant photography technology. With a ric...

February 23, 2024By BrainlabsNews & ViewsRead more...

Travis Tallent features in Adweek speaking on OpenAI’s new web search product

Travis Tallent2024-11-25T16:10:45+00:00

Rumour has it that Open AI is working on a web search product. The ChatGPT maker's new product is partially powered by Microsoft Bing, bringing it in more direct competition with Google.  Our VP of SEO in North America, Travis Tallent spoke ...

February 19, 2024By Travis TallentNews & ViewsRead more...

Venya Wijegoonewardene speaks to Campaign about broadcasters’ shift from linear to digital-first TV

Venya Wijegoonewardene2024-12-05T11:27:21+00:00

On 3rd August 2023, Ofcom released its annual Media Nations report, an in depth analysis into media consumption in the UK,​​ revealing that broadcasters are turning to digital platforms to make up for a serious slump in linear TV advertising.  ...

February 16, 2024By Venya WijegoonewardeneNews & ViewsRead more...
Brainlabs Explainer: The High Performers of Super Bowl LVIII and What We Can Learn

The High Performers of Super Bowl LVIII and What We Can Learn

Katherine Cook2024-08-07T16:33:42+01:00

What can we learn from Super Bowl LVIII, the high and low performers, to make our strategies stronger for the big moments to come? To get those answers we used real-time social listening data from Infegy and crunched the datato see how each brand...

February 14, 2024By Katherine CookNews & ViewsRead more...

Divya Gururaj discusses the merits of melding brand and performance marketing

Divya Gururaj2024-11-25T16:11:44+00:00

Last week, ​​Brainlabs' Global Chief Client Officer, Divya Gururaj joined industry leaders at ADWEEK's Outlook 2024 to discuss the merits of melding brand and performance marketing to achieve both short and long-term gains that reflect. Divya Gur...

January 31, 2024By Divya GururajNews & ViewsRead more...

Brainlabs hosts Generative AI Hackathon in partnership with Google Cloud

Brainlabs2024-02-19T09:17:30+00:00

Brainlabs’ legacy is built on being ahead of the industry when it comes to leveraging data & technology. Our third hire was a developer, our open-source scripts made us famous in the PPC community and today, Cortex is truly differentiated and se...

January 29, 2024By BrainlabsNews & ViewsRead more...

Helen Clow’s take on whether BeReal’s new features will be worth the investment for brands

Helen Clow2024-12-05T14:23:24+00:00

BeReal, the self-proclaimed "anti-Instagram" has made its first move with brands and celebs. The big question - will it be worth the investment for brands? Growth Director for Brainlabs Influencer in the UK Helen Clow, spoke to Jack Benjamin a...

January 26, 2024By Helen ClowInfluencer, News & ViewsRead more...

Brainlabs acquires Sparro – Australia’s largest independent digital media agency

Brainlabs2024-11-13T09:45:41+00:00

Brainlabs has announced its acquisition of Sparro, the largest independent digital media agency in Australia, expanding our footprint in APAC and continuing our mission to become the world’s largest independent media agency. Social-first content and...

January 23, 2024By BrainlabsNews & ViewsRead more...
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