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Notes from the Field
Learn how fast-growing brands plan, buy, and measure media. From mid-market to enterprise, we help turn every dollar of spend into revenue.
Everything advertisers need to know about Snapchat in 2020
Smart advertisers are those who can adapt the most to meet the changing needs of consumers.
Dan Gilbert
July 3, 2020
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An intro to Spotify Ad Studio: from set-up to moment-based targeting
Our advertising revolves around the principle of Test & Learn.
Dan Gilbert
June 30, 2020
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Introduction to Google Ads Scripts
Using Google Ads scripts is essential to anyone looking to automate any of the more repetitive parts of account management.
Dan Gilbert
February 18, 2020
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Search Ads 360: A script for easy Google Sheets reports
Here's a script that makes it much easier to pull reports into Google spreadsheets.
Dan Gilbert
February 4, 2020
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3 ways to optimize your paid media campaigns
What exactly should I be optimizing?
Dan Gilbert
February 4, 2020
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Campaign Manager vs Analytics 360: What’s the difference?
Campaign Manager can report on all activity before someone gets to the destination site.
Dan Gilbert
February 4, 2020
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Search Ads 360 and Display & Video 360: the perfect integration
Achieve every digital marketer's dream.
Dan Gilbert
December 3, 2019
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Programmatic display: an introduction to Display and Video 360
Users spend 4% of their time on the web on search.
Dan Gilbert
November 27, 2019
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The beginner’s guide to Google Marketing Platform
The MarTech and AdTech landscape is complex to say the least.
Dan Gilbert
November 11, 2019
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PPC & SEO synergy part 3: ad copy testing & QS correlation with page speed
Two more synergy ideas.
Dan Gilbert
August 13, 2019
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PPC & SEO synergy part 2: landing page testing
Synergies between SEO and PPC that could help your business/clients run the two channels more efficiently
Dan Gilbert
June 19, 2019
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PPC & SEO synergy part 1: finding efficiencies
Synergies between SEO and PPC that could help your business/clients run the two channels in a more efficient manner and optimise the overall spending.
Dan Gilbert
May 18, 2019
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