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Notes from the Field
Learn how fast-growing brands plan, buy, and measure media. From mid-market to enterprise, we help turn every dollar of spend into revenue.
Brainlabs shortlisted for two 2019 Google Premier Partner Awards!
Nominated for two Google EMEA Premier Partner Awards
Dan Gilbert
August 20, 2019
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The CMO’s guide to cookies, ITP, and privacy
While the industry toils away to develop a new, privacy-focused standard of tracking, it’s no time to sit idly by. CMOs need to understand how to adapt to this new reality, what to do going forward, and where to invest resources.
Dan Gilbert
August 18, 2019
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PPC & SEO synergy part 3: ad copy testing & QS correlation with page speed
Two more synergy ideas.
Dan Gilbert
August 13, 2019
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What Is the MECE Principle?
This simple example shows the essence of MECE. Examining each of these problems will be more straightforward than the original “increase revenue” prompt.
Dan Gilbert
August 2, 2019
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What is content strategy?
Patterns at the essence of content strategy.
Dan Gilbert
August 1, 2019
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Brainlabs shortlisted for five awards at the UK Agency Awards 2019!
We’ve been shortlisted for five awards
Dan Gilbert
July 23, 2019
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What is a ranking factor?
A ranking factor is a variable that a search engine uses to decide the best ordering of relevant, indexed results returned for a search query.
Dan Gilbert
July 23, 2019
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Google Scholar SEO: Indexation & Ranking
Google Scholar, how to optimise for it and how this Google platform can contradict traditional SEO practices.
Dan Gilbert
June 26, 2019
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Brainlabs and Simply Business win YouTube Works Award
Our work with Simply Business has won the Best Use of YouTube for Performance Marketing!
Dan Gilbert
June 20, 2019
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PPC & SEO synergy part 2: landing page testing
Synergies between SEO and PPC that could help your business/clients run the two channels more efficiently
Dan Gilbert
June 19, 2019
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PPC & SEO synergy part 1: finding efficiencies
Synergies between SEO and PPC that could help your business/clients run the two channels in a more efficient manner and optimise the overall spending.
Dan Gilbert
May 18, 2019
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Brainlabs at Performance Marketing 360: “It’s time to reunite creative and media”
The event places a special emphasis on the importance of data, automation and personalisation within advertising.
Dan Gilbert
May 13, 2019
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