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Notes from the Field
Learn how fast-growing brands plan, buy, and measure media. From mid-market to enterprise, we help turn every dollar of spend into revenue.
Brainlabs Appointed as Media Agency of Record for The Estée Lauder Companies UK & Ireland
The Estée Lauder Companies UK & Ireland has appointed Brainlabs to be its media planning and buying agency of record.
Dan Gilbert
February 3, 2023
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SEOpinions Q1 2023 – E-E-A-T, AI & ChatGPT, & Algorithm Changes
SEOpinions is a quarterly newsletter by Brainlabs to cut through the cruft.
Dan Gilbert
January 31, 2023
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Google Search in 2023: Is Performance Max a must?
Through the utilization of our proprietary testing database, Hippocampus, we examine the broader impact experienced by 18 Brainlabs clients across diverse sectors.
January 24, 2023
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The marketing trends that will dominate 2023
We explore the marketing trends that are expected to dominate strategies in 2023.
Dan Gilbert
January 23, 2023
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SEOpinions Q4 2022 – Tackling competing updates, Google’s Multisearch & more
EOpinions is a quarterly newsletter by Brainlabs to cut through the cruft, inform you of important SEO updates.
Dan Gilbert
November 15, 2022
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Divya Gururaj joins as Brainlabs first-ever Global Chief Client Officer
We're thrilled to announce the appointment of Divya Gururaj!
Dan Gilbert
November 10, 2022
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7 tips to sell SEO into the C-suite
how do you build up that sway with the C-suite?
I’ve broken down my thoughts into 7 sections:
Dan Gilbert
October 19, 2022
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A Brainlabs review of broad match
The effectiveness and potential of broad match in paid search advertising.
Dan Gilbert
September 30, 2022
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Peak Season on Social: Our Secrets to Success in 2022
We explore various tactics, from scaling up investment in conversion campaigns to leveraging audience data and optimizing your creative.
Dan Gilbert
September 28, 2022
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Beyond the Bots: Successful Marketing in an Automated World
The world is changing at a rapid pace and with it the consumer journey is increasingly becoming more complex.
Dan Gilbert
August 22, 2022
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Future of Marketing: First-party data
Google has announced a further extension to the collapse of third-party cookies – making them obsolete in 2024.
Dan Gilbert
August 3, 2022
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SEOpinions Q3 2022 – TikTok SEO, E-A-T, and GA4
With all the noise in the SEO industry, it can be hard to know what to prioritize.
Dan Gilbert
July 27, 2022
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