Notes from the Field

Learn how fast-growing brands plan, buy, and measure media. From mid-market to enterprise, we help turn every dollar of spend into revenue.

The Top Brands Going Community-First On Social

Learn how to become a Community Champion on social from eight brands who are using creator partnerships.

Winning the Mid-Funnel with YouTube

The combination of a more fragmented media landscape, a ‘messier and more confusing’ shopping journey and more fickle consumers means planning across the funnel has never been more complex. But, importantly, we’ve also never had more exciting tools and technology at our disposal.

Brainlabs’ Jon Molina shares his thoughts on Meta’s newly launched Threads platform

Threads, has attracted much attention from various different brands and marketing companies.

Brainlabs speaks to The Media Leader ahead of the launch of Threads

Brainlabs’ UK Social Product Partner, Costas Tsiappourdhi, spoke to The Media Leader about Threads Launch.

Costas Tsiappourdhi

Brainlabs hosts YouTube Unboxed in partnership with Google

We explored why YouTube is where the UK chooses to watch the content they love, and how to navigate the dynamically changing video landscape.

Brainlabs speaks to Digiday about the utilization of AI-media buying on platforms

Google, Meta and TikTok alike have all built AI-powered ad tools.

Brainlabs speaks to AdWeek about the convergence of social and search

In light of TikTok and Instagram introducing new search ad formats.

Brainlabs joins panel at The Future of Brands hosted by The Media Leader

We have more tech available to help us navigate that, but I think as planners our job is to really understand what is insight, what are we helping creative agencies navigate and create creative that works in multiple different contexts.

Google Marketing Live 2023 | Redefining AI: from predictive tool to collaborative essential

Artificial Intelligence (AI) has emerged as a transformative force.

Brainlabs’ work with consumer champion Which? features in Campaign

Brainlabs’ journey as one of the first brands to sign as a client for the agency in 2013.

SEOpinions Q2 2023 | CRO & SEO, AI Chatbots in Search, & GA4

All the latest Search insights to cut through the noise.

Supercharging Broad Match Using AI-Powered Automation

This report dives into the combination of broad match keywords with Google’s AI-powered automation features.