Notes from the Field

Our VP, Programmatic for NAMER, Anjlee Majmudar reveals how advertisers should approach their plan for durable audience and data solutions as we head towards a cookieless future.

The luxury landscape has shifted drastically over the last 5 years, with new audiences demanding fresh marketing approaches from brands.

Rumour has it that ads are coming to Threads a lot sooner than expected.

Generative AI-powered search engine Perplexity has announced its going to start selling ads.

We’re honoured to share that Brainlabs has earnt its “Certified Company in Media” badge in partnership with Meta.

AI is now on most brands’ agendas. It’s no longer a nice-to-have; it’s a must. The brands that adopt AI correctly and build out high-performance strategies rooted in advanced AI capabilities will ultimately stay one step ahead.

We are delighted to share the news that Polaroid has appointed Brainlabs to handle its digital media planning and buying service.

Rumour has it that Open AI is working on a web search product.

What can we learn from Super Bowl LVIII, the high and low performers, to make our strategies stronger for the big moments to come?

Brainlabs' Global Chief Client Officer, Divya Gururaj joined industry leaders at ADWEEK's Outlook 2024 to discuss the merits of melding brand and performance marketing.

We co-hosted a Hackathon in partnership with our friends over at Google Cloud, in a bid to foster a culture of AI literacy and utilization at Brainlabs.

If BeReal builds out these features in a way that truly stands out from what’s already on offer, then it could be a game changer