Using Google Ads scripts is essential to anyone looking to automate any of the more repetitive parts of account management. Here at Brainlabs, we can’t get enough of scripts. We use them all the time, from something as simple as sending an hourly spend email to much more complex bid...
Huzza! Our work with Simply Business has won the Best Use of YouTube for Performance Marketing award at YouTube Works 2019. Watch the video below to hear more about our geographic targeting strategy and spectacular results: https://www.youtube.com/watch?v=YMUZ9QlnPd8
Jim Brigden, former iProspect/I Spy chief and founder of The Search Works, has joined Brainlabs as executive chair a week after #deadlineday for an undisclosed fee, to support the UK’s fastest-growing company. Having worked at the original PPC provider (Overture), Jim will share his veteran wisdom primarily within Brainlabs’ paid...
Using adjectives can really bring a piece of writing to life. But what your English teacher didn’t know is that some adjectives have a higher search volume than others, and sometimes the prettier ones don’t get a whole lot of traffic, elegant as they may be. So at Brainlabs (my employer), we...
You know those nightmares where your reflection comes out of the mirror and steals your life? Just me? Well, anyway, this is like that — but in AdWords. Sometimes you make a mistake with AdWords Editor, but instead of changing the existing ad, you create a new one. Or you’re...
'A robot clocked on for its first shift on reception at a London office today. The 4ft assistant Pepper, pictured with Jessica Dealey at the Shoreditch offices of media agency Brainlabs, has a screen in its chest and can identify emotions and adapt its responses.'
So…we’re the 4th fastest growing company in Europe. Pretty bonkers! First we were (first) on the Deloitte Tech Track Fast 50 for the UK, but this is growth on a continental stage! CEO and our Supreme Leader Dan Gilbert has purportedly said: 'I hate to sound like a broken record, but we...
How do you fight ad misplacement and fraudulent advertising? First of all, it’s hard. No media buyer can guarantee complete brand safety, nor can they ensure that every single impression is from a real person rather than a bot. A percentage of any digital advertising spend, at least for...
As a company that pride ourselves on being a great place to work, getting recognition from The Sunday Times Best Companies is preeeetty awesome. We placed 27th in the end - an amazing achievement - but we want more! Setting our sights higher for next year, we mustn't be...
You said it all, you hero. You cast your gaze upon the world of digital advertising and you saw the darkness lurking beneath its shiny surface, the lies, the murkiness, the rebates, the mark-ups, the horror, (the horror!). We had seen it too, Marc, but only you had the power...
