Brainlabs speaks to Digiday about the utilization of AI-media buying on platforms

Google, Meta and TikTok alike have all built AI-powered ad tools to manage multiple facets of campaign management, from audience targeting to budget allocation. Yet trust in these tools remains an issue for many marketers.

Our Chief Product Officer, North America, Jeremy Hull, spoke to Seb Joseph & Krystal Scanlon at Digiday about how marketers are balancing skepticism with utilization of AI-media buying on platforms.

Read the full article in Digiday: