Brainlabs joins Google’s International Growth Program
We’re delighted to announce that we’ve joined Google’s International Growth program for Google Partner agencies! This means we are one of the very first externally-recognised Google export partner...
Why you should be using dedicated landing pages for paid media
What’s the first thing that comes to mind when I say “landing page?” What is your interpretation of a landing page? In many recent conversations with clients, I’ve had to specify the difference betwe...
Google Ads is phasing out Gmail ads – are Discovery ads the answer?
Marketers are all too familiar with Google’s ever-changing product updates; if you mention the word “core update” to an SEO, make sure there isn’t anything breakable near them. On the PPC side, the l...
Announcing the SearchLove & Hero Conf Virtual Summit
Canceling our 2020 events left us missing you: the shakers and movers of digital marketing. We aren’t patient enough to wait until we’re back face-to-face... So we are bringing together our networks,...
Your ultimate guide to lead generation using paid media
What’s the point in growing website traffic organically or even paying for it when your visitors bounce after browsing it for a few minutes? They might even think of buying something from you, but th...
How to make TikTok ad placements work for your brand
For a long time now, we’ve seen the successful adoption of TikTok by clients in all sorts of verticals. Getting a quick grasp of the different placements available is super useful for puttin...
How to build a YouTube SEO strategy
Fundamentally our job as SEOs is to match organic search intent wherever it may be, whether that be on Google, Bing, Yandex, or across different types of search engines such as App Stores. The same a...
How unconscious bias can lead to microaggression
I am biased. Sometimes my biases come out in innocuous ways. I prefer cats to dogs. I would rather eat Japanese yakiniku rather than a New York strip steak. Cities to small towns. The list goes on...
2021 trends your CMO needs to know [upcoming webinar]
It wouldn't be an exaggeration to say that digital marketing shifted pretty dramatically in 2020. To help you prepare for what comes next, our upcoming webinar will cover the top 10 things marketers ...