Luis Echevarria appointed to lead Brainlabs Mexico business expansionSabrina Mathieson
We’re incredibly excited that Luis Echevarria has joined us at Brainlabs, to lead our Business expansion across Mexico.
Based in Mexico City, Luis will organically expand the relationship with our current clients, as well as expand our client base.
Luis arrives at Brainlabs with extensive experience across the media industry in Mexico & LATAM.
Most recently, Luis served as Regional Business Development Director at MediaMath. Prior to this role, Luis spent time as a Senior Multimedia Sales Manager at ViacomCBS, and has over 9 years at ESPN as the Head of Digital Ad Sales, Mexico & LATAM.
On Luis Echevarria’s appointment:
Brainlabs’ CEO of LATAM, Fernando Silva said, “I’m thrilled with the incorporation of Luis to the team. Luis comes with a proven track record of building successful teams and strong relations with the most prestigious advertisers in Mexico, and across the world. His knowledge and experience at some of the most admired companies in the world means Luis is the perfect person to lead our rapid product expansion and presence in Mexico. He will be instrumental in evolving our ‘test and learn’ culture for the benefit of our clients.”
Luis Echevarria said, “Brainlabs is a remarkable business, dedicated to client-growth and attracting and retaining the best talent. I could not be more excited to be joining Brainlabs leadership at such a pivotal time in its growth in Mexico. I’m really excited to have the pleasure of working with Fernando Silva, as well as being able to work with Daniel Gilbert & Stephen Allan.”