AI-powered search engine to start selling ads
Generative AI-powered search engine Perplexity has announced its going to start selling ads. Brainlabs’ Chief Product Officer for North America, Jeremy Hull spoke to Adweek’s Trishla Ostwal all about their ambitious plans.
Speaking on the topic, Jeremy said: “No platform has completely figured out how to integrate ads into AI search, and I think the native format is a clever angle. I’m very curious to learn more about targeting options, brand safety, and measurement.”
Read the full article in Adweek here: https://www.adweek.com/media/gen-ai-search-engine-perplexity-has-a-plan-to-sell-ads/
