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News & ViewsBrainlabs2024-10-16T16:19:11+01:00
Brainlabs Explainer: The High Performers of Super Bowl LVIII and What We Can Learn

The High Performers of Super Bowl LVIII and What We Can Learn

Katherine Cook2024-08-07T16:33:42+01:00

What can we learn from Super Bowl LVIII, the high and low performers, to make our strategies stronger for the big moments to come? To get those answers we used real-time social listening data from Infegy and crunched the datato see how each brand...

February 14, 2024By Katherine CookNews & ViewsRead more...

Divya Gururaj discusses the merits of melding brand and performance marketing

Divya Gururaj2024-11-25T16:11:44+00:00

Last week, ​​Brainlabs' Global Chief Client Officer, Divya Gururaj joined industry leaders at ADWEEK's Outlook 2024 to discuss the merits of melding brand and performance marketing to achieve both short and long-term gains that reflect. Divya Gur...

January 31, 2024By Divya GururajNews & ViewsRead more...

Brainlabs hosts Generative AI Hackathon in partnership with Google Cloud

Brainlabs2024-02-19T09:17:30+00:00

Brainlabs’ legacy is built on being ahead of the industry when it comes to leveraging data & technology. Our third hire was a developer, our open-source scripts made us famous in the PPC community and today, Cortex is truly differentiated and se...

January 29, 2024By BrainlabsNews & ViewsRead more...

Helen Clow’s take on whether BeReal’s new features will be worth the investment for brands

Helen Clow2024-12-05T14:23:24+00:00

BeReal, the self-proclaimed "anti-Instagram" has made its first move with brands and celebs. The big question - will it be worth the investment for brands? Growth Director for Brainlabs Influencer in the UK Helen Clow, spoke to Jack Benjamin a...

January 26, 2024By Helen ClowInfluencer, News & ViewsRead more...

Brainlabs acquires Sparro – Australia’s largest independent digital media agency

Brainlabs2024-11-13T09:45:41+00:00

Brainlabs has announced its acquisition of Sparro, the largest independent digital media agency in Australia, expanding our footprint in APAC and continuing our mission to become the world’s largest independent media agency. Social-first content and...

January 23, 2024By BrainlabsNews & ViewsRead more...

Travis Tallent speaks to Adweek about Google’s new AI-powered search engine

Travis Tallent2024-11-25T16:12:40+00:00

Launching this year, the tech giant’s artificial-intelligence-powered search engine - Search Generative Experience - is Google’s biggest change in Search in 20 years and presents a massive opportunity for prepared marketers to gain a competitive adv...

January 22, 2024By Travis TallentNews & ViewsRead more...

Brainlabs’ take on the future of high-performance technology at CES 2024

Jeremy Hull and Naomi Litowitz2024-08-07T16:35:58+01:00

From keynote speeches, to booth buzz and partner innovations in the advertising space, Brainlabbers Jeremy Hull and Naomi Litowitz have wrapped up the standout themes from this year's CES conference that are set to make waves beyond mainstream indus...

January 17, 2024By Jeremy Hull and Naomi LitowitzNews & ViewsRead more...
Naomi Litowitz on the importance of female-to-female feedback for professional growth

Naomi Litowitz on the importance of female-to-female feedback for professional growth

Naomi Litowitz2024-02-06T11:38:09+00:00

Earlier this week, our SVP of Strategy & Planning, NAMER Naomi Wohl Litowitz joined The Female Quotient at CES 2024 for a candid discussion on the importance of direct female-to-female feedback as the cornerstone for women's professional growth...

January 11, 2024By Naomi LitowitzNews & ViewsRead more...

What you need to know about Google’s 1% Experiment

Anjlee Majmudar, Alice Manly and Alex Glover2024-08-07T16:36:36+01:00

Google is disabling cookies for 1% of Chrome users today, migrating them into the Google Privacy Sandbox - their new privacy friendly approach to targeting and measurement. This marks the initial step toward the much-anticipated 'cookieless future,'...

January 4, 2024By Anjlee Majmudar, Alice Manly and Alex GloverNews & ViewsRead more...
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