Bridging the gap
between media and
onsite experience

01

Bridging Media and On-Site Experiences

Our CRO experts go beyond driving conversions—they create seamless, holistic site experiences. By connecting marketing efforts with on-site interactions, we help deliver brand stories and exceptional customer journeys from discovery to conversion. With a robust team of CRO specialists and developers, we provide end-to-end expertise, whether as your dedicated CRO partner or as an extension of your in-house team

02

UX Research

Superior CRO testing starts with comprehensive UX research. Leveraging online behavioral research methodologies enables us to understand the needs and motivating factors of the customer, which in turn allows us to execute better tests, build better customer experiences, and tie your media performance to your site performance. Some of the research services available include; Customer Journey Mapping, Persona Identification, User Interviews ,User Testing, and On site surveys/ polls 

03

Full Funnel

Our mission is to leverage full-funnel strategies to unlock growth opportunities for our clients by identifying the pivotal role Programmatic plays, across the key media touchpoints in their marketing mix. Through advanced measurement tools, we aim to demonstrate the incremental impact of Programmatic on your business, ensuring we are maximizing its full value and focus our efforts and markets where it matters most.

04

Design

Included in our CRO team is a team of UX designers who leverage design thinking principles to craft experiences that drive desired behavior change through meeting customer needs. Available services include; User Experience design, Prototyping, User Interface design, and Experiment design 

05

Development

We have full stack and client side experimentation developers who focus on putting ideas to the test, executing experiences that deliver measurable results to DTC revenue and media performance. Available services include; A/B Testing, Landing Page Development, Personalization, and Site speed analysis 

Brainlabs Technology enhances CRO 

Analytics 

As platform-agnostic experts in tools like Optimizely, VWO, and Adobe Target, we uncover optimization opportunities that drive measurable business value. Available services include: Bespoke conversion analysis and investigation Conversion benchmarking, and Dashboarding

Hippocampus

With a repository of 10 years of conversion rate optimization experiments, Hippocampus provides a springboard for ideas, allowing us to deliver incredible results at pace for our clients.

SmartLander 

SmartLander scales personalized marketing by dynamically matching your ad assets and messaging across platforms—Meta, Google, programmatic, and more—to create personalised landing pages. Unlock higher results with seamless, symmetrical messaging.

Below you can find out more about CRO at Brainlabs

Let's
Connect!

Dan Jerome

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