Google Marketing Platform for Agencies

We equip your agency with the tools to grow with your clients

Fuelling you with technology and training to add value where it counts

Since our first days as an independent agency, we’ve been a fan of sharing what we do with the wider community. From Google Ads scripts to best practice, we believe that contributing to the betterment of the industry helps everyone.

We know all about tight turnaround times and needing to stay on top of every important technological development in an ever-changing space. As a certified Google Marketing Platform Sales Partner, we’re here to empower you to deliver even more remarkable results for your clients.

Whether you’re an experienced user of Google Marketing Platform or starting out with a new client, our implementation, training, and troubleshooting services are available in flexible combinations to enable you to achieve your client’s goals.

Display & Video 360

Plan campaigns, manage creatives, apply audience data, and buy inventory directly from publishers or ad exchanges on an impression-by-impression basis in real-time for cross-channel video and display.

Search Ads 360

Make large-scale changes to campaigns, ad groups, keywords, and ads across Google Ads, Bing Ads and more using Search Ads 360’s sophisticated bidding strategies and customisable reporting metrics.

Campaign Manager

Manage clients’ ads and help them control their data fully with Campaign Manager’s ad serving, targeting, trafficking, and reporting features with full reach across the entire Google Marketing Platform stack and other channels.

Analytics 360

Analyse how your clients’ digital marketing influences user behaviour with audience management, measurement, and attribution tools across Google Marketing Platform properties.

Why partner with Brainlabs?

We’re here to help you do things better than you could by yourself.

We’re here to support you in taking the next step as an agency and expand your clients’ digital marketing. We’re experts in enabling growth through automation and our partnership is built around helping you execute faster, smarter campaigns with Google Marketing Platform cross-channel integrations.

As leaders in transparency and advocates of data privacy, we will make sure every complexity is simplified. Your accounts will sit in separate networks, and client data will only ever be seen by their dedicated account team.

We create bespoke packages composed of a broad range of modular services, designed to support you in delivering on your clients’ unique business goals. Our services fall into three distinct categories:

Implementation

Our entire team is certified with the highest level of technical expertise in Google Marketing Platform. We will assist with account set up and make sure all your accounts are linked and synced, and implement your Floodlight tags and channel integrations.

Technical Training

Our immersive training courses are tailored to your needs and experience. Whether you’re looking for time-saving tips or more hands-on experience, we’ll cover everything comprehensively from platform basics to advanced features.

Troubleshooting

With the constant flow of new feature launches, platform updates, and evolving client needs, our support team are on hand for day-to-day troubleshooting.



Guide to Google Marketing Platform

Our blog series will walk you through the best features and best practice of Google Marketing Platform

Search Ads 360: A script for easy Google Sheets reports

Getting reports for your campaigns in the Search Ads 360 platform is a bit of a hassle, so here's a script that makes it much easier to pull reports into Google spreadsheets. All you need to do is complete the credentials setup in Google... read more

Campaign Manager vs Analytics 360

Okay, so you've heard of Google Analytics 360 and Campaign Manager. But what do they actually do?  As a Google Marketing Platform Sales Partner, we can help navigate these muddy waters. We sat down with our cross-channel expert James and analytics whizz Paul to discuss... read more

How Analytics 360 Can Help Build a Best-in-class Data Set Up

Google’s Analytics 360 is the enterprise version of Google Analytics, and is a core part of Google Marketing Platform. The standard Google Analytics is a great solution for most, but Analytics 360 has some game-changing features for businesses looking to develop enterprise-level analytics capabilities. As... read more

Search Ads 360 and Display & Video 360: The Perfect Integration

Search Ads 360 and Display & Video 360, in conjunction with Campaign Manager, allows you to achieve every digital marketer's dream: showing the right person the right ad at the right time at the right cost. Like most dreams, making it come true takes... read more