![logo](https://www.brainlabsdigital.com/wp-content/uploads/2023/03/logo-300x55.png)
The World’s Fastest Email
Objective
Superhuman wanted to drive new user app registrations of their email software.
Solution
Conceptualize, develop, test and iterate creative based on a collaborative creative testing strategy and drive user acquisition campaign tactics.
![superhuman1](https://www.brainlabsdigital.com/wp-content/uploads/2023/03/superhuman1.png)
![superhuman2](https://www.brainlabsdigital.com/wp-content/uploads/2023/03/superhuman2.png)
Execution
2D animation
Static images
Results
300+
tested unique creatives
22%
reduction in CPM
78.7%
reduction in CAC