As a company that pride ourselves on being a great place to work, getting recognition from The Sunday Times Best Companies is preeeetty awesome. We placed 27th in the end – an amazing achievement – but we want more! Setting our sights higher for next year, we mustn’t be complacent with the special (and, possibly, heaviest ever) award for Wellness, […]
You said it all, you hero.
You cast your gaze upon the world of digital advertising and you saw the darkness lurking beneath its shiny surface, the lies, the murkiness, the rebates, the mark-ups, the horror, (the horror!).
We had seen it too, Marc, but only you had the power to awaken the industry to the gaping issues it had somehow […]
Ahead of the Search Awards deadline (3 March), The Drum caught up with a few of this year’s judges on some of the industry’s key topics.
Paul Mead, founder and chairman at VCCP Media, Oscar Romero, head of biddable (International) at Starcom Mediavest Performics, Jonathan Beeston, board director and advisor at Croud and Daniel Gilbert, chief executive at Brainlabs Digital offer […]
We all love to know what our competitors are up to. We shouldn’t care that much — we should probably just get on with being the best. But we just can’t help ourselves.
The best (and only empirical) source of competitor data is the AdWords Auctions Insights report. The only problem with this report is that it’s not easy to see […]
Having the same search query leading to different ad groups can be bad news. The data about that query isn’t all in one place, making it harder to see how it is performing. It also gets in the way of managing bids: if some queries do badly, turning the bids down in one group can mean they just pop up […]
Sophie’s keynote wasn’t for the faint at heart. Covering some of the most advanced and evolving topic areas, Sophie detailed innovation in AdWords automation, machine learning, artificial intelligence and the evolution of genetic algorithms for bid management. Talk about knocking your socks off and delving deep into the world of the unknown! […]
In this series, agency brand expert Karla Morales-lee interviews agencies that stand out from the crowd on what makes them different and better to the competition? […]
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“This is your year, Brainlabs.”
— Me, just now
So, 2016 is over. Before we start singing what we think are the words to Auld Lang Syne, let’s have a look back at a rather eventful year.
This image perhaps sums up the general opinion of 2016 for the UK: lots of famous people and things are sadly no longer around — the toughest […]
As you’ve probably noticed, Christmas is coming. It’s a busy time of year for many of us. But busy means both that it’s easy to make mistakes and that it’s important not to let them slide.
That’s why it’s important to automate what you can: when it gets busy, mistakes can be caught — and even corrected — without taking up […]
Brainlabs has been named the overall winner of the 2016 UK Technology Fast 50 competition. Based in London, the performance marketing agency delivered a staggering growth rate of 8,255% over the past four years. […]