WEBVTT 1 00:00:00.255 --> 00:00:03.325 Influencer marketing isn't just about awareness anymore, 2 00:00:03.795 --> 00:00:06.325 it's about sales performance. 3 00:00:06.995 --> 00:00:08.445 Full funnel results. 4 00:00:09.345 --> 00:00:12.005 Coming from an integrated creative agency background, 5 00:00:12.515 --> 00:00:13.645 I've seen firsthand 6 00:00:13.985 --> 00:00:17.005 how influencer only works when it's part of a bigger system. 7 00:00:17.785 --> 00:00:22.285 That's why at Brain Labs we tie influencer into your SEO 8 00:00:22.795 --> 00:00:27.485 paid social CRO retail media and programmatic strategy. 9 00:00:28.735 --> 00:00:31.245 Great content fuels more than just engagement. 10 00:00:31.665 --> 00:00:33.765 It amplifies the entire funnel. 11 00:00:34.475 --> 00:00:36.565 When you align, create a storytelling 12 00:00:36.955 --> 00:00:38.245 with your media measurement 13 00:00:38.465 --> 00:00:41.965 and your performance strategy, influencer becomes a true 14 00:00:42.685 --> 00:00:43.245 business driver.