PPC Chat Live: How in-housing is transforming the digital landscapeDaniel Gilbert
Dear PPC Chat Live Fans!
We’re back for another round of industry discussion! Last month we kicked off the new year with a celebration of women in the tech sector. This month we’ll be discussing the industry’s momentum that seeks to ‘Make Brands Great Again’ – and whether everyone should be on board.
Recent studies show that the trend of brands looking to move digital marketing in-house is on the rise and according to a new report by Bannerflow, in a survey of more than 200 senior decision-makers 91% had decided to transition towards this model. What’s more, 37% of those surveyed believed that in-housing is the future model for digital advertising.
Here at Brainlabs, we are no stranger to the rising trend of in-housing. In fact, we have played a vital role in helping clients make that transition through the supplementation of our proprietary technology and training programmes.
But what are the prerequisites needed for pursuing this model as a brand? And should there be cause for concern for digital marketing agencies? Come along on the 11th April where we look to explore a shift that’s changing the structure of the agency landscape.
Join us for an evening of food, drinks and chat in Brainlabs London HQ, where industry leaders tackle the latest issues in digital marketing! Tickets are limited, first come first serve, claim your tickets using the link below: