Our training courses are a fun way for our clients to learn a whole host of new skills and methods for tackling paid media obstacles. The structure of sessions will be decided by you, the client, and will take place in the comfort of your own offices.
Introductory or Advanced
Whether a newbie to analytics or a GA whizz, this course will help to improve your understanding of user behaviour. Each session will be tailored to your individual needs and can cover topics such as:
- Introduction to GA
- Successful Analytics Implementation
- Types of Hit
- Reporting Structure
- Marketing and Acquisition
- Behaviour Reporting
- Measurement & Conversion Reporting
- Google Tag Manager
- Linking with Google AdWords
- Advanced Segmentation
- Advanced Conversion Reporting
- Event Tracking
for Senior Marketers
An old-hand in the marketing game, but new to the world of display? Don’t worry we have just the course for you! Topics we can cover include:
- The digital landscape
- Brand safety
- Reaching your audience
- The evolution of programmatic
- When to consider running programmatic activity
- Developing your campaign design
- Creative opportunities
Reviews from Trainees
The content was very informative and covered all the basics of analytics in an easy to understand way. Very useful indeed.
The course followed a very logical flow. Would highly recommend!
Very personable trainers taking a dense topic and explaining it well. The time flew by (in a good way)!
Great knowledge from the Brainlabs team.
The trainers were very approachable and keen to help
Based on campaign experience using real examples. I feel ready to tackle the real thing now!
The course gave a good, broad overview and was pitched at just the right level for me. I feel that I could now get started with a simple account and build on the learnings from the course.
I've now got a much better understanding of analytics and how GA can be linked to your paid media campaigns. The trainers were excellent!
The course gave me the opportunity to practice applying the functions/rules on real data rather than simply being taught them. Brilliant!
The instructors were fantastic, likeable, engaging, beautiful humans. 10/10!
The trainers are extremely knowledgeable, you can throw any questions their way. They made understanding easy for what is quite a complicated subject.
Hands-on exercises right from the start. Couldn't recommend enough!
Very friendly trainers. Very open to answer all questions.
Presented very clearly, and split up into easily digestible chunks